Bravat takes over Rational Fitted Kitchens
Strategic rounding off of the interior design range / Synergies in the high-quality
international project business
The international Bravat Group, which includes the fittings and accessories specialist Roman Dietsche GmbH in Germany, is acquiring the business of Rational Einbauküchen GmbH, including its British subsidiary Rational Built-in Kitchens Ltd, with effect from 1 April 2021. Rational Einbauküchen markets high-quality and individually manufactured fitted kitchens internationally, employs around 50 people in Melle, Lower Saxony, and previously belonged to the kitchen furniture manufacturer Snaidero Rino S.p. A from Majano (Friuli) in Northern Italy.
Janusz Palarczyk, Managing Director of Bravat, Roman Dietsche and in future also of Rational Einbauküchen, sees the acquisition of Rational as a strategic rounding off of the Bravat portfolio: "Bravat has invested heavily in innovative companies in recent years and has put together a complete range of interior design solutions internationally. The only existing gap in the system was the kitchen, which is now being filled with this German premium brand." Rational Fitted Kitchens' brand portfolio also includes the Regina kitchen brand, which is particularly well-known in Austria, and the young trend brand "Mahlzeit by Rational". Janusz Palarczyk not only sees synergies in the home market of Europe, but is also focusing specifically on high-quality contract construction in Asia, where Bravat is well established and wants to score with a complete range complemented by German kitchen design. In future, the Rational Group will operate under the name "Rational Einbauküchen Solutions GmbH".
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Bravat – Roman Dietsche GmbH
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